1. Which of the following are reasons why stakeholders might be important to a project or campaign? Select all that apply. Answers Stakeholders often fund
Category: Google Digital Marketing & E-Commerce
Course 1- Foundations of Digital Marketing and E-Commerce Coursera Google Digital Marketing & E-Commerce
Foundations of Digital Marketing and E-Commerce Weekly Challenge 4 Answers
1. Which of the following are examples of data? Select all that apply. Answers A list of sales that resulted from a touchpoint Year-end sales
Course 2- Attract And Engage Customers With Digital Marketing Coursera Google Digital Marketing & E-Commerce
Attract and Engage Customers With Digital Marketing Weekly Challenge 3
1. As a digital marketer creating a webpage, you create content that visitors find engaging. The visitors then share and direct other visitors to the
Course 1- Foundations of Digital Marketing and E-Commerce Coursera Google Digital Marketing & E-Commerce
Foundations of Digital Marketing and E-Commerce Weekly Challenge 3 Answers
1. Which of the following best describes brand equity? Answers How a company communicates its values and culture The value customers attribute to a brand’s
Course 1- Foundations of Digital Marketing and E-Commerce Coursera Google Digital Marketing & E-Commerce
Foundations of Digital Marketing and E-Commerce Weekly Challenge 2 Answers
1. Imagine that a bakery establishes an online presence and posts ads on various social media sites, but their ads are not attracting new customers.
Course 2- Attract And Engage Customers With Digital Marketing Coursera Google Digital Marketing & E-Commerce
Attract and Engage Customers With Digital Marketing Weekly Challenge 1
1. Which component of a customer persona represents what is preventing the customer from achieving their goal? Answers Hobbies Barriers Skills Characteristics 2. Which strategies
Course 3- From Likes to Leads Interact With Customers Online Coursera Google Digital Marketing & E-Commerce
From Likes to Leads Interact With Customers Online Weekly Challenge 1
1. What enables companies to connect with their customers in order to help customers better understand their brand? Answers Customer awareness marketing Virtual marketing E-commerce
1. Which of the following are examples of content you would likely find in an email for a furniture company’s marketing campaign? Select all that apply.
Course 3- From Likes to Leads Interact With Customers Online Coursera Google Digital Marketing & E-Commerce
From Likes to Leads Interact With Customers Online Weekly Challenge 2
1. Increasing web traffic and gaining customer insights are examples of what kind of goals? Answers Social media marketing goals E-commerce marketing goals Virtual marketing
1. As a digital marketer, you are tasked with trying to make more sales through the email list. What strategies can you use to build