Category: Course 5- Assess For Success: Marketing Analytics And Measurement

1. Which of the following are reasons why stakeholders might be important to a project or campaign? Select all that apply. Answers Stakeholders often fund

1. Imagine that a marketer is developing a specific campaign in a media plan and they set a target with a measurable, numeric value. What

1. Consider the following scenario: A campaign’s sales growth was $200,000 USD and the marketing cost was $55,000 USD. A digital marketer does a calculation

1. Fill in the blank: When a  Google Analytics 4 property is initially set up for a website or  app, certain _____ are automatically enabled to collect